Marketing, Media & Cupcakes

Avoiding Bad Business Decisions

December 19, 2019 Dr. Gleb Tsipursky, Disaster Avoidance Expert /Author Season 1 Episode 28
Marketing, Media & Cupcakes
Avoiding Bad Business Decisions
Chapters
00:00:00
This is a presentation of Premiere Podcast
00:00:30
The Peloton Disaster of 2019
00:10:00
The Aviation Gin Spoof
00:10:29
Meet Dr. Gleb Tsipursky PhD
00:14:15
Top reason CEOs are fired
00:18:14
Get in front of the story
00:18:59
We don't admit failures
00:20:22
Don't go with your gut
00:21:30
5 Questions to avoid disasters
00:26:40
Find Dr. Tsipursky Info in the show notes
00:27:40
john@ondomedia.com
Marketing, Media & Cupcakes
Avoiding Bad Business Decisions
Dec 19, 2019 Season 1 Episode 28
Dr. Gleb Tsipursky, Disaster Avoidance Expert /Author

Peloton made a bad commercial in the winter of 2019 that cost them over 1.5 Billion dollars. How did this happen? How can we avoid terrible decisions that can destroy our companies? Best Selling author Dr. Gleb Tsipursky, Disaster Avoidance Expert joins John and Angel to discuss 5 steps we can use to avoid bad decisions.

YouTube: Report on the Pelton Ad

Ryan Reynolds genius spoof using the Peloton Actress

The 5 Questions to Avoid Decision Disasters:
1. What important info didn't I yet fully consider?
2. What relevant dangerous judgment errors didn't I yet address?
3. What would a trusted and objective adviser suggest I do?
4. How have I addressed all the ways it could fail?
5. What new info would cause me to revisit the decision?

Dr. Glebs Book:
Never Go With Your Gut (Amazon)

Find Dr. Gleb on LinkedIn 

Websites

Phone

  • 614-407-4016 (Work)

Address

450 Wetmore Road Columbus, OH 43214

Twitter

For more on John & Angel: john@ondomedia.com  and ondomedia.com

Show Notes Chapter Markers

Peloton made a bad commercial in the winter of 2019 that cost them over 1.5 Billion dollars. How did this happen? How can we avoid terrible decisions that can destroy our companies? Best Selling author Dr. Gleb Tsipursky, Disaster Avoidance Expert joins John and Angel to discuss 5 steps we can use to avoid bad decisions.

YouTube: Report on the Pelton Ad

Ryan Reynolds genius spoof using the Peloton Actress

The 5 Questions to Avoid Decision Disasters:
1. What important info didn't I yet fully consider?
2. What relevant dangerous judgment errors didn't I yet address?
3. What would a trusted and objective adviser suggest I do?
4. How have I addressed all the ways it could fail?
5. What new info would cause me to revisit the decision?

Dr. Glebs Book:
Never Go With Your Gut (Amazon)

Find Dr. Gleb on LinkedIn 

Websites

Phone

  • 614-407-4016 (Work)

Address

450 Wetmore Road Columbus, OH 43214

Twitter

For more on John & Angel: john@ondomedia.com  and ondomedia.com

This is a presentation of Premiere Podcast
The Peloton Disaster of 2019
The Aviation Gin Spoof
Meet Dr. Gleb Tsipursky PhD
Top reason CEOs are fired
Get in front of the story
We don't admit failures
Don't go with your gut
5 Questions to avoid disasters
Find Dr. Tsipursky Info in the show notes
john@ondomedia.com