The Media Download with John Ondo
The Media Download with John Ondo is a podcast packed with tips, tricks, and current media trends with practical ideas to help you improve your media quality. Whether you’re a seasoned professional or just getting started with your own social media content, you will find time-saving, quality-increasing ideas here.
Drawing on John's decades of Emmy Award-winning experience in broadcasting and digital media, John shares production shortcuts, & creative strategies to help your projects look and sound more polished. From video and audio to storytelling and workflow, The Media Download is your go-to resource for smarter, better media.
The Media Download with John Ondo
Seven words you should NEVER use
There are many words and phrases you should avoid in your marketing, advertising and just general communications. John will share 7 words or phrases that you should avoid in your online or broadcast advertising. Angel will share things your customer service team should never say to your clients or customers.
John's 7 Words or Phrases you should avoid in your ad copy
1) Quality
2) Contract
3) Guarantee
4) Discount
5) Cheaper
6) Cutting Edge
7) WWW
Plus John also adds, "Life Changing" and "Limited Offer" as bonus phrases
Angel's 7 Words you shouldn't use with your customers is:
1. “I don’t understand”
2. “Calm down"
3. “There’s nothing we can do”
4. “That’s impossible”
5. “I’m not sure / I guess”
6. “I’ll get back to you"
7. “No”
Watch John's short film about not poor customer service in the dark comedy Call Center Terror
And our Dessert segment we talk discuss when to use Pure Vanilla Extract and Imitation Vanilla Extract
Here's the article Angel was referring to:
cooksvanilla.com/what-is-the-difference-between-pure-and-imitation-vanilla-extract/
To email Angel about cupcakes or customer service
To email John about media and building a brand
Find us at Marketing Media & Cupcakes website and on social media
Thanks for listening!
John & Angel